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HTO Hooligan
£49.99
Out-of-Stock

An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately. Their fast action also helps to work lures with little effort. Although designed for bass lure fishing, they can be used for targeting pollack, wrasse, pike, zander, and perch. All models come with K Style Guides and an HTO VSS Reel Seat.

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HTO Hooligan 9' 7-35g 4pc Travel Rod
£59.99
Out-of-Stock

An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately. Their fast action also helps to work lures with little effort. Although designed for bass lure fishing, they can be used for targeting pollack, wrasse, pike, zander, and perch. All models come with K Style Guides and an HTO VSS Reel Seat.

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HTO Tempest Inshore 8' 7-35g - Vert 90g
£199.99
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Inshore – the boat fishing lure rod that comes in a long tip, short butt configuration, which enhances the power curve of the rod. This is a crisp, responsive blank that has a slightly more progressive action than the other rods in the Tempest range. Primarily designed for working soft lures from a boat, it also lends itself to working metals as well. A powerful butt section helps to subdue hard fighting fish when fishing vertically, such as bass, pollack, and wrasse.

We’ve named each Tempest rod based on the type of fishing it’s suited for. Instead of aimless length and weight descriptions, we’ve given you an idea of what each rod is designed to do.

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HTO Tempest Rock Rover 6'11" Max 7g Twin Tip Travel Rod
£169.99
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Designed for the travelling, ultra-light angler. It breaks down into 4 sections measuring 60 cm and comes with both a solid and a tubular tip. It is small enough to fit hand luggage, ideal for taking on holiday or to keep in the car. The ideal rod for the roving angler who is walking miles to their chosen water, it packs down neat enough to fit in a drink’s holder on a rucksack. It measures 6ft 11in (2.11 m) when assembled. Coming with two tip styles, this eliminates the need for the angler to take two different rods on holiday with them, the one rod can do it all.

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HTO Rockfish
£39.99
Last items in stock

The original Rockfish range was one of our most successful rod launches, the first range of rods designed in the UK for LRF fishing at a sensible price for all. The 2019 range took that to a new level and now, our 2024 range takes it even further, introducing a wider range of affordable LRF rods.

Each rod features the ideal action for fishing with a wide range of ultralight lures and their tactics. A new, modern look, with fewer whippings, keeps the rods lightweight, with each blank fitted with single-leg SiC guides and VSS style reel seats. The blanks are made from IM7 carbon, which gives the rods a crisp, responsive feel.

A modern twist on a classic rod range.

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HTO Rockfish 6'11" 1-7g Tubular Tip Travel Rod
£49.99
In Stock

The original Rockfish range was one of our most successful rod launches, the first range of rods designed in the UK for LRF fishing at a sensible price for all. The 2019 range took that to a new level and now, our 2024 range takes it even further, introducing a wider range of affordable LRF rods.

Each rod features the ideal action for fishing with a wide range of ultralight lures and their tactics. A new, modern look, with fewer whippings, keeps the rods lightweight, with each blank fitted with single-leg SiC guides and VSS style reel seats. The blanks are made from IM7 carbon, which gives the rods a crisp, responsive feel.

A modern twist on a classic rod range.

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Penn Conflict X Inshore
New
£124.99
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The PENN® Conflict X Inshore series is specifically designed for targeting inshore species like Seabass and Bluefish, following the latest Japanese trends. Due to the use of only the best carbon materials combined with carbon X-wrap technology, these are simply unparalleled in its price class. The low diameter, X-Fast action blanks are perfectly suitable for working any kind of lure like topwaters, softbaits or longjerks and besides that it gives great casting properties. They are finished with high quality SW proof Fuji K-type guides with Fazlite rings and VSS type reel seats to make fishing as comfortable as possible.

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Okuma Psycho Stick
New
£74.99
In Stock

The Psycho Stick line-up is a technical series of freshwater spinning rods designed for specific techniques Fit for targeting small and medium-sized freshwater predators the rods are built with high-modulus 30T carbon blanks new Okuma U1 line guides and aluminium rod connectors The short rear grip optimizes lure control while the balanced and lightweight blank allows for comfortable fishing even after hours of use The rods are optimized in terms of casting power sensitivity and hooking power all you need to do is choose your weapon depending on the style of bait used And thanks to the accessible price tag even new anglers can experience pro-level performance Finished with streetwear-inspired cosmetics and a velvet cloth bag.

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HTO Lure Game
New
£89.99
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A tight range of lure rods that covers bass and LRF fishing. There are three bass rods and three LRF models. All the blanks in this range are lightweight and made from hi-grade carbon and come with a stylish, minimalist matt finish. We’ve tried to pack as much performance into these rods as we can while maintaining a sensible price.

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